Survey research is an effective rather the most important tool for measurement in applied social research. Broadly speaking, survey research encompasses any measurement procedure which involves asking questions of respondents. It may range from a short paper-and-pencil feedback form or questionnaire to an intensive one-on-one in-depth interview. ICT has facilitated the process through online surveys using tools such as web base questionnaires, online tests, live chat, audio/video conferencing and virtual workshops.

Being an agile company, WG is following all the possible methods of data gathering for various survey based studies for national and international clients. Our survey assignments are so diversified that the range covers education sector, health sector, social development, impact assessment, performance evaluation, market research, tracking survey, socio-economic survey, etc.

[popup url=””]World Bank’s Project: Impact Evaluation of Government of Punjab’s Improvers Bonus Program[/popup]